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Privacy Policy

Effective date: May 13, 2026 · HighMark5

Privacy Policy

Effective Date: May 13, 2026

This Privacy Policy applies to HighMark5, a consulting firm located in Carlsbad, California, United States.

1. Introduction & Scope

At HighMark5, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, submit an inquiry, or engage with our consulting services.

This policy applies to all individuals who interact with HighMark5 through our website or other digital touchpoints. By using our website or contacting us, you agree to the practices described in this policy. If you do not agree, please discontinue use of our website.

2. Information We Collect

We collect personal information in the following ways:

Contact Form Submissions

When you reach out to us through our website contact forms or inquiry pages, we may collect:

Your full name
Your email address
Your phone number
Any additional information you voluntarily provide in your message

Usage Data

When you visit our website, we automatically collect certain technical information about your visit, including:

IP address and general geographic location
Browser type and version
Pages visited and time spent on each page
Referring website or source
Date and time of your visit

This data is collected through analytics tools and helps us understand how visitors use our site so we can improve it.

Cookies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device. We use them to remember your preferences, analyze traffic patterns, and improve site performance. You can control cookie settings through your browser at any time. Please see Section 4 for more details.

3. How We Use Your Information

HighMark5 uses the information we collect for the following purposes:

Responding to Inquiries

When you contact us through a form or by phone, we use your name, email, and phone number to respond to your questions, schedule consultations, and follow up regarding our services.

Improving Our Services

We analyze usage data and website analytics to understand how visitors interact with our site, identify areas for improvement, and ensure our consulting offerings meet client needs.

Marketing Communications

With your consent, we may send you information about HighMark5's services, updates, or relevant consulting insights. You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any email we send, or by contacting us directly at brandenlaske@gmail.com. Opting out of marketing will not affect our ability to contact you regarding an active inquiry or engagement.

4. Cookies and Tracking Technologies

HighMark5 uses the following types of cookies on our website:

Essential Cookies: Required for the website to function properly. These cannot be disabled without affecting site functionality.
Analytics Cookies: Used to collect anonymous data about how visitors use our site. This helps us improve user experience and website performance.
Preference Cookies: Used to remember your settings and preferences for future visits.

You can manage or disable cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling certain cookies may impact the functionality of our website. For more information on managing cookies, refer to your browser's help documentation.

5. Third-Party Service Providers

To operate our website and deliver our consulting services effectively, HighMark5 may share your information with trusted third-party service providers, including:

Analytics Providers: We may use services such as Google Analytics to understand website traffic and visitor behavior. These providers collect data on our behalf and are bound by their own privacy policies.
Email Service Providers: We may use third-party email platforms to manage and send communications to clients and prospects.
Payment Processors: If payment is required for consulting services, we may use secure third-party payment processors. We do not store your full payment card details on our systems.

These service providers are authorized to use your information only as necessary to perform services on our behalf and are required to maintain the confidentiality and security of your data. We do not sell, rent, or trade your personal information to any third party for their own marketing purposes.

6. Data Security

HighMark5 takes reasonable and appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include secure data storage, restricted access to personal information, and use of encrypted communication channels where applicable.

However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your information using commercially acceptable means, we cannot guarantee absolute security. If you have reason to believe your information has been compromised, please contact us immediately.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Specifically:

Contact form submissions and inquiry data are retained for the duration of any client relationship and for a reasonable period afterward to address any follow-up needs.
Analytics and usage data may be retained in aggregated or anonymized form for longer periods to support ongoing website improvements.
Marketing communication records are maintained until you opt out, after which we retain only the minimum information necessary to honor your opt-out request.

When personal information is no longer needed, we will securely delete or anonymize it in accordance with our internal data management practices.

8. Children's Privacy

HighMark5's website and services are intended for adults and business professionals. We do not knowingly collect, use, or disclose personal information from children under the age of 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take prompt steps to delete that information from our records.

If you believe we may have collected information from a child under 13, please contact us immediately at brandenlaske@gmail.com.

9. Your Privacy Rights

Depending on where you live, you may have specific rights regarding your personal information. HighMark5 is committed to honoring those rights.

California Residents — Your Rights Under the CCPA

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with the following rights:

Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, where we obtained it, and how we use it.
Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions permitted by law.
Right to Opt Out of Sale: You have the right to opt out of the sale of your personal information. HighMark5 does not sell personal information.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. You will receive the same quality of service regardless of whether you make a privacy request.

To exercise any of your California privacy rights, please contact us using the information provided in Section 11 below. We will respond to verifiable requests within the timeframes required by applicable law.

All Users

Regardless of your location, you may contact us at any time to:

Request access to the personal information we hold about you
Request correction of inaccurate or incomplete information
Opt out of marketing communications
Ask questions about our privacy practices

10. Changes to This Policy

HighMark5 reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or other business reasons. When we make changes, we will update the effective date at the top of this page.

We encourage you to review this policy periodically to stay informed about how we are protecting your information. Your continued use of our website after any changes to this policy constitutes your acceptance of the updated terms. If we make material changes that significantly affect your rights, we will make reasonable efforts to notify you, such as by posting a prominent notice on our website.

11. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or the way HighMark5 handles your personal information, please contact us using the information below:

Business Name: HighMark5
Location: Carlsbad, California, United States
Email: brandenlaske@gmail.com
Phone: (760) 705-0938

We are committed to addressing your privacy concerns promptly and transparently. Please allow a reasonable amount of time for us to review and respond to your inquiry.